# Variants in Custom XML / CSV / XLSX export

If you also need to set the correct generation of variants for export, we recommend choosing a template with variants:

![](/files/mahVWm5lLrXtROIqPIkY)

The product variant is in a nested {{variant}} tag and enclosed in {{end}}. Variables inside {{variant}} ...... {{end}} always apply to a specific variant.

The condition for the correct functionality of variants is to have a paired identifier of variants ITEMGROUP\_ID (in custom format) paired in the import feed in other XML such as Google / Heureka / Zboží, etc. This is already solved automatically.

In the rules, you can work with individual variants, but also make adjustments to all variants of a given product - see Editing variants.


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